Automechanika Frankfurt 2024, the largest Automotive Aftermarket event, took place from 10th to 14th September, and Involution was thrilled to be part of the fun. Bringing together key players from the Automotive Aftermarket and supply chain, the event was a fantastic opportunity to connect with both existing customers and new prospects.
Connecting With Faces New And Old
While we support customers across various sectors, Involution’s history and core foundations stem from the Aftermarket industry. Being back at Automechanika was the perfect chance to strengthen relationships and immerse ourselves in all things automotive.
With so many fantastic customers in this space, it was exciting to catch up with familiar faces, discuss their latest projects, and explore how we can support their marketing efforts moving forward.
During our visit, we also met new contacts from garage owners, suppliers, and industry professionals, where we shared innovative ways to strengthen their brand through high-quality merchandise; with a focus on emerging trends like electric vehicle (EV) servicing, which presents exciting possibilities for merchandise.
The Involution Team
Our team, consisting of Lauren Baker, Sophie Cockroft, and Tim Rahill, had an amazing time at Automechanika. Tim was impressed by how vibrant and busy the event was, commenting:
"It’s great to see the show back to its full strength after the impact of Covid. Halls were very busy, and feedback from the exhibitors was only positive. This is a remarkable place to catch up with pan-European customers and friends."
Sophie loved exploring the stands and meeting existing and new customers:
"I enjoyed catching up with customers and having the chance to look around everyone's stands to see what merchandise they had to offer, as well as approaching new customer stands and telling them who we are was a real highlight."
Lauren particularly enjoyed seeing the growing representation of women in the industry:
"It was fantastic for me to see how many women there were representing such huge brands in the industry. The atmosphere and buzz about the place were next level, and I really enjoyed the event and conversations with prospective customers. The various suppliers had gone to a lot of effort with their stand designs to showcase the brands. The trip was a memorable one; and happy hour wasn’t too bad either!"
Let’s Keep The Conversation Going
With another superbly organised event, we left inspired and energised by the knowledge gained and relationships built. If we didn’t get the chance to connect with you during Automechanika Frankfurt, we’d love to continue the conversation with you today! Whether you’re an existing customer or a new contact, we’re ready to discuss how Involution can support your branding needs in the automotive industry.
So, what are you waiting for? Get in touch today, and let's build something great together.
